Google AdWords is an advertising system that advertisers use to bid on specific keywords in order for their ads to appear in Google's search results. Most advertisers focus on trying to get clicks, impressions, or conversions on their website but you can also target views (for videos) and engagements. The platform offers multiple ways to… Continue reading How to Use “Match Types” in Google AdWords Campaigns
Bidding on your competitor’s brand names - the names of a competitor’s company or product - is a great way to get more impressions, clicks conversions or views. I’m sure you’ve run across related ads before. Let’s say you type something very specific into the search bar like, Nike Running Shoes, and an ad for… Continue reading Top 4 Reasons to Bid on Your Competitors’ Brand Name in Google AdWords
If you are old enough to remember dialing rotary phones, watching tube televisions, or pressing typewriter keys, then you know that now they seem utterly prehistoric. But it’s not just “things” that are developing for the better, some of our greatest business leaders are too. Gone are the days when people blindly follow alpha influencers;… Continue reading The Future of Leadership and Emotional Intelligence
I spend a lot of my time reading up on the latest technological developments and trying to envision what the world will like in the future. Several years ago, I was having a discussion with a gentleman, who I have the utmost respect for, about the limitations of the electromagnetic spectrum and how he thought… Continue reading The Future – How Soon is Now?
Technological convergence means that as technology changes, different systems evolve to perform similar tasks, better. For example, services such as VOIP (or phone service through the internet), IPTV (television content via the internet), Smart TV’s and phones, tend to change or even eradicate older technologies. This is mirrored in today’s families when the parents’ education… Continue reading The Convergence of Different Technologies
Don’t shoot the messenger, but there’s a good chance your home is not worth what you think it is. Nine times out of ten, people think the value of their home is higher than it really is because of their emotional investment rather than market research. When you decide that selling a home is the… Continue reading Recent Home Sale Prices Dictate The Price Of Selling A Home in Boca Raton!
Two Florida cities make the top 3 list of the hottest places in the U.S. for Millennials to buy investment properties that result in long-term value and create extra cash every month. In 2007, nearly two-thirds of Americans were investing in the stock market, last year just over half did, according to Forbes. Millennials— people born… Continue reading Millennials Are Migrating to Florida for Investment Properties!
Experience profound transformation for mind and spirit with a yoga retreat at Waterfall Villas— located just minutes from Costa Rica’s Dominical Beach in the Central Pacific region. To quote the great Yogi Bhajan, “Live in environments, which are calm, quiet, slow, sophisticated, elegant. Just to be. The greatest art is to sit, and wait, and… Continue reading Costa Rica: Yoga Retreats for Healing and Self-Discovery
Custom wooden doors create an impression of what lies beyond. Images of the entry ways to Westminster Abby in England, the Holy Doors of Saint John Lateran, Saint Mary Major and Saint Paul’s in Italy, and half of the structures of Stone Town in Zanzibar conjure impressions of ageless beauty that endures for centuries. While… Continue reading Custom Wood Doors for Commercial Applications
When evidence is lost or destroyed, a court must decide guilt or innocence based solely on the witness’s unsubstantiated testimony for both the prosecution and defense. And if the evidence was exculpatory, the defendant will be negatively impacted, even if a new trial is ordered. Mishandled, damaged or lost physical or digital evidence can happen… Continue reading THE IMPACT OF MISHANDLED EVIDENCE ON THE ACCUSED